Zynga and Facebook are officially no longer friends. This has caused loss only at Zynga side, as it’s share went down by 7 percent.
Zynga and Facebook have loosened their contract so they start looking the other way. Which means Facebook can now start producing its own games.
Zynga on the other hand is no longer required to provide games exclusively for Facebook.
Zynga hasn’t really been doing good over the past few months. It has recently been in the headlines after it suffered a loss of $23 million in the second quarter of this year and then again when it quietly lay off some 100 of its employes with just 2 hour notice time to clean up their desks and leave.
The end of contract between Facebook and Zynga could only negatively impact Zynga further as it is struggling to make some profit.
Zynga is a company that grew by leaps and bound and shared the success story of Facebook. It also in a way helped accelerate the growth of Facebook and helped in site’s user-engagement and user-interaction.
Now is the time Zynga proves that it can survive without Facebook.